
Before we went to Bournemouth, our videos were shown to a group of MA editing students at Bournemouth University who would give us feedback when we went there after watching our video through and making notes. Here is our MA editing student's general feedback:
At the opening, you can hear the crowd over the music without ever being shown a crowd. Why? Drop the audio of the crowd.
At 7 seconds, the shot cuts before you are shown the bands on the door. Why did you do this? Is the shot too long?
The crowd footage at the beginning is far too dark, almost silhouetted. Do you have anything better? - Try showing and empty room, fade out. Fade in to a room filling up, fade out. Fade in to a room full of people.
15 - 26 seconds, like cutting to the beat, does it need to cut to black? Slows down the pace and excitement, still cut to beat, but w/o black.
After showing the singer walking offstage, you don't need to cut back to him onstage. Keep cutting to backstage area.
When first singer comes off the stage, you don't need the bit about the heat. Just cut to the audio of him saying "Quality. One of the best nights i've ever had"
You also don't need the shot of the bassist coming off stage, he doesn't say anything interesting or anything that will draw the crowd in.
Get rid of boiling point. Might not be nice but it's a cut throat world.
Guitar shot at 1m 41 is far too long with nothing happening. Work in frames, not seconds. Nothing should lag or become static.
Last section is far too slow. Promos should always be fast because you want the audience to feel something towards it. The shots chosen are all wrong.
The whole thing lacks structure. Why start with the bands coming offstage?
£2 per ticket text isn't held long enough.
Some shots are far too long. People should be excited and want to watch more at the end of it.
At the opening, you can hear the crowd over the music without ever being shown a crowd. Why? Drop the audio of the crowd.
At 7 seconds, the shot cuts before you are shown the bands on the door. Why did you do this? Is the shot too long?
The crowd footage at the beginning is far too dark, almost silhouetted. Do you have anything better? - Try showing and empty room, fade out. Fade in to a room filling up, fade out. Fade in to a room full of people.
15 - 26 seconds, like cutting to the beat, does it need to cut to black? Slows down the pace and excitement, still cut to beat, but w/o black.
After showing the singer walking offstage, you don't need to cut back to him onstage. Keep cutting to backstage area.
When first singer comes off the stage, you don't need the bit about the heat. Just cut to the audio of him saying "Quality. One of the best nights i've ever had"
You also don't need the shot of the bassist coming off stage, he doesn't say anything interesting or anything that will draw the crowd in.
Get rid of boiling point. Might not be nice but it's a cut throat world.
Guitar shot at 1m 41 is far too long with nothing happening. Work in frames, not seconds. Nothing should lag or become static.
Last section is far too slow. Promos should always be fast because you want the audience to feel something towards it. The shots chosen are all wrong.
The whole thing lacks structure. Why start with the bands coming offstage?
£2 per ticket text isn't held long enough.
Some shots are far too long. People should be excited and want to watch more at the end of it.
Response
Overall, I agree with the majority of the feedback, and think that he was fair in what points he made. He helped me personally to identify what I needed to do, what worked and what didn't and gave us a nice idea for the structure. I strongly agreed about the structure point and I think the footage will look better and be more appealing once it has a beginning, middle and end to the promo, despite it being 2 minutes long I think a structure would benefit it substantially.
The point about boiling point I disagree a little with, they were obviously the new young band starting out so are going to be compared to the other bands, but we do need them in the video as one of Simon's main points was to appeal to a variety of ages, and having boiling point in there shows we are also appealing to a younger age group. Overall, I think with Simon's and this feedback I should be on my way to having a well crafted, structured and informative promo video.

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